A new study from eMarketer today, shows that customers want to see coupons and images in your local listing This study — done by Marketing Sherpa, a well-respected online research firm — shows these results:
You’ll notice that less than half of all local marketers added images to their local listings, but according to eMarketer, “Google searchers looking for a local business reportedly give companies more attention and consideration when their search listings contain business images or a company logo, and 23% were more likely to contact a business when presented with such images.”
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