Pat Marcello

Pat Marcello President and SEO Manager

Pat Marcello began her career online in 1996, when she used the Internet for researching as a freelance journalist and book author. Seeing that Internet marketing could be a great way to promote her books, she became interested in the online business world in 2003. In 2006, she began working for a multi-million dollar virtual company. as ghost writer and SEO.

Over her five years at Overcome Everything, Pat was promoted to Content Manager, Manager of the ListBuilding Club, and left the company as its Product Development Manager in June 2011.

During her time in that role, she learned far more than just tech, social media, and copywriting. She has worked with myriad online software systems, such as WordPress, WishList Member, MemberGate, Thesis, Gensis, and Optmize Press. She has also worked with several different email marketing platforms, such as AWeber, Office Autopilot, iContact, Mail Chimp, Constant Contact, and Imnica Mail.  Pat Marcello was also responsible for building out the ListBuilding Club, for hiring outsource workers,  and for monthly calls and webinars that the company used to connect with its members.

Pat has also given many teleseminars and webinars for her own customer list as well, using Zoom, GotoWebinar, AnyMeeting, and Instant Teleseminar. And she is versed in video production, using Camtasia and Sony Vegas.

Yet, her first love is SEO (search engine optimization). Pat was StomperNet trained in 2006, and has continued to increase her knowledge of SEO and to stay current with recent changes in the search marketing landscape. She is also the creator of Spider Language, a 40-week course that taught SEO beginners how search engines work and how they can design their sites for maximum search value. And she has written several articles for the SEMRush Blog.

Today, Pat Marcello’s company works with nationally known clients, as well as small business owners and clients internationally. She and her staff help with content production, website design and development, social media management, copywriting, consulting, coaching, and of course, SEO. All work is supervised and approved by Pat herself. “I want satisfied clients, who are proud of their websites,” Marcello said.

All of Pat’s books can be found on Amazon.com, writing as Patricia Cronin Marcello…

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