by Pat Marcello | Blog, Marketing, Search Engine Optimization
One word that we have been hearing a lot around the Web for a long time is “authority.” It’s not new, and it’s not the first time that authority has become important. Authority can carry your brand a very long way in the Internet jungle. If...
by Pat Marcello | Blog, Marketing, Search Engine Optimization
I have consulted with tons of newbies over the years, and the biggest reason for their failure to thrive is not doing their homework first. In one case in point, a guy wanted to sell T-shirts, which has been a successful way for artists to make some side money...
by Pat Marcello | Blog, Marketing, Search Engine Optimization
Yeah, June is early, but you have lots to do to be ready for December. Stuff to research. Stuff to watch. Stuff to do. SEMRush asked their panel of experts about holiday season and we came back with some cool information. Check it out: [slideshare...
by Pat Marcello | Blog, Search Engine Optimization
Mea culpa. I have been remiss. I have several new articles on the SEMRush blog that might be helpful to online business owners. First, let’s talk about the most recent, 7 Popular SEO Myths — Busted . What happens when you write a post that flows into more...
by Pat Marcello | Blog, Search Engine Optimization
If you’re one of my Google+ or Facebook friends, you know that I write a regular guest post for the SEMRush blog (the folks that brought you SEOQuake). And every two weeks, I’m looking for a great topic I can use to present news about SEO and how search is...